Primo Brands Corp

PRMBdata completeness 100%4 fiscal years on file

Data notes: no data for concept 'interestExpense'

The thesis, from the filings

Primo Brands Corp earns about -122% on invested capital, below its ~9% cost of capital, but has diluted owners by 72% over 4 years — no moat visible in the numbers. The estimate methods put fair value between $0.04 and $21.89 a share.Whether it’s worth owning at today’s price is the last question — and yours to answer, below.

i. The business — what you’d actually own
FigureFY 2022FY 2023FY 2024FY 2025
Revenue$4.44B1$4.7B2$5.15B2$6.66B2
Net income−$126.7M3$92.8M4−$16.4M4$60.1M4
Operating cash flow$108.3M5$320.9M6$463.8M6$680.3M6
Capital expenditure$258.5M7$203.6M8$150.2M8$377.4M8
Free cash flow (derived)−$150.2M5$117.3M6$313.6M6$302.9M6
Total debt$3.48B9$10.1B10$10.2B10
Cash & equivalents$105.8M11$44.7M12$613.7M13$376.7M13
Diluted shares218.3M218.3M242.3M374.9M

Superscripts are receipts. Each links to the SEC filing the number came from (full list at the bottom).

ii. Your slice — ownership made literal
If you owned
shares
Net assets behind them
$79.83
your share of equity
Profit it earned you last year
$1.6
Free cash flow it threw off
$8.08
Debt you’d be carrying
$273.06

10 shares is a claim on $79.83 of net worth that earned you $1.6 and generated $8.08 of cash last year, against $273.06 of debt.

iii. Is this a good business?
Moat signal · return on invested capital
-122% avg · 4y
FY22 -493%FY23 3%FY24 0%FY25 1%

It earned about -122% on invested capital against a ~9% cost of capital — below the cost of funding. The numbers show no moat.

seeing a moat in the numbers →
Management signal · capital allocation
+72% shares · 4y

Share count is up 72% over 4 years — owners have been diluted. Worth asking what they got for it. Total debt has risen 194% over the same window.

reading capital allocation →

Signals, not verdicts — read from the filings above. Numbers don’t prove a moat; they show its footprint. You decide.

iv. What it’s worth — engine v0.1.0

The 3 estimate methods that apply put fair value between $0.04 and $21.89 a share. They rest on different assumptions, so where they diverge is the story; the Graham Number is a stricter floor, not a target.

DCF · Growth Exit 10Y
$21.89
assumptions (10)
  • riskFreeRate4.7%
  • equityRiskPremium5.0%
  • beta100.0%
  • equityWeight85.0%
  • costOfDebtSpread1.5%
  • taxRate21.0%
  • terminalGrowth2.5%
  • projectionYears10
  • fcfGrowth20.0%
  • fcfBase$302.9M
DCF · Growth Exit 5Y
$0.04
assumptions (10)
  • riskFreeRate4.7%
  • equityRiskPremium5.0%
  • beta100.0%
  • equityWeight85.0%
  • costOfDebtSpread1.5%
  • taxRate21.0%
  • terminalGrowth2.5%
  • projectionYears5
  • fcfGrowth20.0%
  • fcfBase$302.9M
Earnings Power Value
$0.6
assumptions (8)
  • riskFreeRate4.7%
  • equityRiskPremium5.0%
  • beta100.0%
  • equityWeight85.0%
  • costOfDebtSpread1.5%
  • taxRate21.0%
  • normalizedEarnings$21.9M
  • growthAssumed0.0%
Graham Number
$5.36
assumptions (1)
  • grahamMultiplier2250.0%

Different models answer different questions — which to trust when →

v. The price question — last, on purpose
Is today’s price fair?
See live price ↗
Type a price. The ledger answers.
Or set your own belief
FCF growth, next 5 years20.0%
Discount rate (WACC)8.93%
Terminal growth2.5%
At your growth, a share is worth $0.04
The three cases
Bear0.0%−$14.76
Base20.0%$0.04
Bull20.0%$0.04

Bear/base/bull growth = 0% / filed history / history + 5pp. Type a price to see the return each case implies.

Default growth 20.0%= this company’s own filed history (median-to-median FCF CAGR, clamped 0–20%). Your adjustments are recorded anonymously. They become the “what do owners actually believe” dataset.

Sources — the receipts
  1. 10-K · period ending 2022-12-31 · accession 0002042694-25-000003 (RevenueFromContractWithCustomerExcludingAssessedTax)
  2. 10-K · period ending 2023-12-31 · accession 0001628280-26-012779 (RevenueFromContractWithCustomerExcludingAssessedTax)
  3. 10-K · period ending 2022-12-31 · accession 0002042694-25-000003 (NetIncomeLoss)
  4. 10-K · period ending 2023-12-31 · accession 0001628280-26-012779 (NetIncomeLoss)
  5. 10-K · period ending 2022-12-31 · accession 0002042694-25-000003 (NetCashProvidedByUsedInOperatingActivitiesContinuingOperations)
  6. 10-K · period ending 2023-12-31 · accession 0001628280-26-012779 (NetCashProvidedByUsedInOperatingActivitiesContinuingOperations)
  7. 10-K · period ending 2022-12-31 · accession 0002042694-25-000003 (PaymentsToAcquirePropertyPlantAndEquipment)
  8. 10-K · period ending 2023-12-31 · accession 0001628280-26-012779 (PaymentsToAcquirePropertyPlantAndEquipment)
  9. 10-K · period ending 2023-12-31 · accession 0002042694-25-000003 (LongTermDebtNoncurrent)
  10. 10-K · period ending 2024-12-31 · accession 0001628280-26-012779 (LongTermDebtNoncurrent)
  11. 10-K · period ending 2022-12-31 · accession 0002042694-25-000003 (CashCashEquivalentsRestrictedCashAndRestrictedCashEquivalents)
  12. 10-K · period ending 2023-12-31 · accession 0002042694-25-000003 (CashAndCashEquivalentsAtCarryingValue)
  13. 10-K · period ending 2024-12-31 · accession 0001628280-26-012779 (CashAndCashEquivalentsAtCarryingValue)