MATTEL INC /DE/ earns about 14% on invested capital, and has bought back 10% of its shares over 5 years. The applicable estimate puts fair value near $12.36 a share. Whether it’s worth owning at today’s price is the last question — and yours to answer, below.
| Figure | FY 2021 | FY 2022 | FY 2023 | FY 2024 | FY 2025 |
|---|---|---|---|---|---|
| Revenue | $5.46B1 | $5.43B2 | $5.44B3 | $5.38B3 | $5.35B3 |
| Net income | $903M4 | $393.9M5 | $214.4M6 | $541.8M6 | $397.6M6 |
| Operating cash flow | $485.5M7 | $442.8M8 | $869.8M9 | $800.6M9 | $593.3M9 |
| Capital expenditure | — | — | — | — | — |
| Free cash flow (derived) | — | — | — | — | — |
| Total debt | $2.57B10,11 | $2.33B12,13 | $2.33B14,15 | $2.33B16,17 | $2.33B16,17 |
| Cash & equivalents | $731.4M18 | $761.2M19 | $1.26B20 | $1.39B21 | $1.24B21 |
| Diluted shares | 357.3M | 359.6M | 357.1M | 343.3M | 321.8M |
Superscripts are receipts. Each links to the SEC filing the number came from (full list at the bottom). A derived or summed figure cites every filing line it was built from.
10 shares is a claim on $69.39 of net worth that earned you $12.36 last year, against $72.46 of debt.
It earned an average 14% on invested capital over 5 years. Compare that to what it costs to fund the business.
seeing a moat in the numbers →Share count is down 10% over 5 years — management has been buying back stock, quietly handing owners a bigger slice. Total debt has held roughly steady.
reading capital allocation →Signals, not verdicts — read from the filings above. Numbers don’t prove a moat; they show its footprint. You decide.
assumptions (8)
- Risk-free rate (10Y Treasury)5.00%
- Equity risk premium5.00%
- Beta (β)1.00
- Equity share of capital85.0%
- Debt spread over risk-free1.50%
- Tax rate21.0%
- Normalized earnings$397.6M
- Growth assumed0.0%
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MeritValue on the App Store →- 10-K filed 2024-03-15 · period ending 2021-12-31 · accession 0001628280-24-011371 (RevenueFromContractWithCustomerExcludingAssessedTax)
- 10-K filed 2025-02-26 · period ending 2022-12-31 · accession 0001628280-25-007887 (RevenueFromContractWithCustomerExcludingAssessedTax)
- 10-K filed 2026-02-23 · periods ending 2023-12-31, 2024-12-31, 2025-12-31 · accession 0001628280-26-010716 (RevenueFromContractWithCustomerExcludingAssessedTax)
- 10-K filed 2024-03-15 · period ending 2021-12-31 · accession 0001628280-24-011371 (NetIncomeLoss)
- 10-K filed 2025-02-26 · period ending 2022-12-31 · accession 0001628280-25-007887 (NetIncomeLoss)
- 10-K filed 2026-02-23 · periods ending 2023-12-31, 2024-12-31, 2025-12-31 · accession 0001628280-26-010716 (NetIncomeLoss)
- 10-K filed 2024-03-15 · period ending 2021-12-31 · accession 0001628280-24-011371 (NetCashProvidedByUsedInOperatingActivities)
- 10-K filed 2025-02-26 · period ending 2022-12-31 · accession 0001628280-25-007887 (NetCashProvidedByUsedInOperatingActivities)
- 10-K filed 2026-02-23 · periods ending 2023-12-31, 2024-12-31, 2025-12-31 · accession 0001628280-26-010716 (NetCashProvidedByUsedInOperatingActivities)
- 10-K filed 2023-02-22 · period ending 2021-12-31 · accession 0001628280-23-004416 (LongTermDebt)
- 10-K filed 2023-02-22 · period ending 2021-12-31 · accession 0001628280-23-004416 (ShortTermBorrowings)
- 10-K filed 2024-03-15 · period ending 2022-12-31 · accession 0001628280-24-011371 (LongTermDebt)
- 10-K filed 2024-03-15 · period ending 2022-12-31 · accession 0001628280-24-011371 (ShortTermBorrowings)
- 10-K filed 2025-02-26 · period ending 2023-12-31 · accession 0001628280-25-007887 (LongTermDebt)
- 10-K filed 2025-02-26 · period ending 2023-12-31 · accession 0001628280-25-007887 (ShortTermBorrowings)
- 10-K filed 2026-02-23 · periods ending 2024-12-31, 2025-12-31 · accession 0001628280-26-010716 (LongTermDebt)
- 10-K filed 2026-02-23 · periods ending 2024-12-31, 2025-12-31 · accession 0001628280-26-010716 (ShortTermBorrowings)
- 10-K filed 2023-02-22 · period ending 2021-12-31 · accession 0001628280-23-004416 (CashAndCashEquivalentsAtCarryingValue)
- 10-K filed 2024-03-15 · period ending 2022-12-31 · accession 0001628280-24-011371 (CashAndCashEquivalentsAtCarryingValue)
- 10-K filed 2025-02-26 · period ending 2023-12-31 · accession 0001628280-25-007887 (CashAndCashEquivalentsAtCarryingValue)
- 10-K filed 2026-02-23 · periods ending 2024-12-31, 2025-12-31 · accession 0001628280-26-010716 (CashAndCashEquivalentsAtCarryingValue)