GENERAL MILLS INC
GISdata completeness 100%19 fiscal years on fileGENERAL MILLS INC earns about 19% on invested capital, far above its ~9% cost of capital, and has bought back 12% of its shares over 5 years — the marks of a durable business run for its owners. The estimate methods put fair value between $6.96 and $48.12 a share.Whether it’s worth owning at today’s price is the last question — and yours to answer, below.
| Figure | FY 2022 | FY 2023 | FY 2024 | FY 2025 | FY 2026 |
|---|---|---|---|---|---|
| Revenue | $19B1 | $20.1B2 | $19.9B3 | $19.5B3 | $18.4B3 |
| Net income | $2.71B4 | $2.59B5 | $2.5B6 | $2.3B6 | −$87.6M6 |
| Operating cash flow | $3.32B7 | $2.78B8 | $3.3B9 | $2.92B9 | $2.17B9 |
| Capital expenditure | $568.7M10 | $689.5M11 | $774.1M12 | $625.3M12 | $539.9M12 |
| Free cash flow (derived) | $2.75B7 | $2.09B8 | $2.53B9 | $2.29B9 | $1.63B9 |
| Total debt | $811.4M13 | $31.7M14 | $11.8M15 | $29.1B16 | $27B16 |
| Cash & equivalents | $569.4M17 | $585.5M18 | $418M19 | $363.9M20 | $453.8M20 |
| Diluted shares | 612.6M | 601.2M | 579.5M | 557.5M | 537.7M |
Superscripts are receipts. Each links to the SEC filing the number came from (full list at the bottom).
10 shares is a claim on $137.04 of net worth that earned you −$1.63 and generated $30.25 of cash last year, against $502.28 of debt.
It earned about 19% on invested capital, year after year, against a ~9% cost of capital — the footprint of real pricing power. Competition usually drags returns like this back down; here it hasn't.
seeing a moat in the numbers →Share count is down 12% over 5 years — management has been buying back stock, quietly handing owners a bigger slice. Total debt has risen 3229% over the same window.
reading capital allocation →Signals, not verdicts — read from the filings above. Numbers don’t prove a moat; they show its footprint. You decide.
The 3 estimate methods that apply put fair value between $6.96 and $48.12 a share. They rest on different assumptions, so where they diverge is the story.
assumptions (10)
- riskFreeRate4.7%
- equityRiskPremium5.0%
- beta100.0%
- equityWeight85.0%
- costOfDebtSpread1.5%
- taxRate21.0%
- terminalGrowth2.5%
- projectionYears10
- fcfGrowth0.0%
- fcfBase$2.29B
assumptions (10)
- riskFreeRate4.7%
- equityRiskPremium5.0%
- beta100.0%
- equityWeight85.0%
- costOfDebtSpread1.5%
- taxRate21.0%
- terminalGrowth2.5%
- projectionYears5
- fcfGrowth0.0%
- fcfBase$2.29B
assumptions (8)
- riskFreeRate4.7%
- equityRiskPremium5.0%
- beta100.0%
- equityWeight85.0%
- costOfDebtSpread1.5%
- taxRate21.0%
- normalizedEarnings$2.5B
- growthAssumed0.0%
Different models answer different questions — which to trust when →
| Bear | 0.0% | $11.54 |
| Base | 0.0% | $11.54 |
| Bull | 5.0% | $26.29 |
Bear/base/bull growth = 0% / filed history / history + 5pp. Type a price to see the return each case implies.
Default growth 0.0%= this company’s own filed history (median-to-median FCF CAGR, clamped 0–20%). Your adjustments are recorded anonymously. They become the “what do owners actually believe” dataset.
- 10-K · period ending 2022-05-29 · accession 0001193125-24-168943 (RevenueFromContractWithCustomerExcludingAssessedTax)
- 10-K · period ending 2023-05-28 · accession 0001193125-25-147079 (RevenueFromContractWithCustomerExcludingAssessedTax)
- 10-K · period ending 2024-05-26 · accession 0001628280-26-046466 (RevenueFromContractWithCustomerExcludingAssessedTax)
- 10-K · period ending 2022-05-29 · accession 0001193125-24-168943 (NetIncomeLoss)
- 10-K · period ending 2023-05-28 · accession 0001193125-25-147079 (NetIncomeLoss)
- 10-K · period ending 2024-05-26 · accession 0001628280-26-046466 (NetIncomeLoss)
- 10-K · period ending 2022-05-29 · accession 0001193125-24-168943 (NetCashProvidedByUsedInOperatingActivities)
- 10-K · period ending 2023-05-28 · accession 0001193125-25-147079 (NetCashProvidedByUsedInOperatingActivities)
- 10-K · period ending 2024-05-26 · accession 0001628280-26-046466 (NetCashProvidedByUsedInOperatingActivities)
- 10-K · period ending 2022-05-29 · accession 0001193125-24-168943 (PaymentsToAcquirePropertyPlantAndEquipment)
- 10-K · period ending 2023-05-28 · accession 0001193125-25-147079 (PaymentsToAcquirePropertyPlantAndEquipment)
- 10-K · period ending 2024-05-26 · accession 0001628280-26-046466 (PaymentsToAcquirePropertyPlantAndEquipment)
- 10-K · period ending 2022-05-29 · accession 0001193125-23-177500 (ShortTermBorrowings)
- 10-K · period ending 2023-05-28 · accession 0001193125-24-168943 (ShortTermBorrowings)
- 10-K · period ending 2024-05-26 · accession 0001193125-25-147079 (ShortTermBorrowings)
- 10-K · period ending 2025-05-25 · accession 0001628280-26-046466 (LongTermDebtNoncurrent)
- 10-K · period ending 2022-05-29 · accession 0001193125-23-177500 (CashAndCashEquivalentsAtCarryingValue)
- 10-K · period ending 2023-05-28 · accession 0001193125-24-168943 (CashAndCashEquivalentsAtCarryingValue)
- 10-K · period ending 2024-05-26 · accession 0001193125-25-147079 (CashAndCashEquivalentsAtCarryingValue)
- 10-K · period ending 2025-05-25 · accession 0001628280-26-046466 (CashAndCashEquivalentsAtCarryingValue)