CRAWFORD & CO earns about 9% on invested capital. The cash-flow models don't apply cleanly here — the ledger says why below. Whether it’s worth owning at today’s price is the last question — and yours to answer, below.
| Figure | FY 2021 | FY 2022 | FY 2023 | FY 2024 | FY 2025 |
|---|---|---|---|---|---|
| Revenue | $1.14B1 | $1.23B2 | $1.32B3 | $1.34B3 | $1.31B3 |
| Net income | $30.7M4 | −$18.3M5 | $30.6M6 | $26.6M6 | $19.6M6 |
| Operating cash flow | $54.3M7 | $27.6M8 | $103.8M9 | $51.6M9 | $101.8M9 |
| Capital expenditure | $9.23M10 | $6.84M11 | $4.89M12 | $6.21M12 | $7.01M12 |
| Free cash flow (derived) | $45.1M7,10 | $20.8M8,11 | $98.9M9,12 | $45.4M9,12 | $94.8M9,12 |
| Total debt | $185.3M13,14 | $265.7M15,16 | $223.8M17,18 | $235.8M19,20 | $227.5M21,22 |
| Cash & equivalents | $53.2M23 | $46M24 | $58.4M25 | $55.4M25 | $64.1M25 |
| Diluted shares | — | — | — | — | — |
Superscripts are receipts. Each links to the SEC filing the number came from (full list at the bottom). A derived or summed figure cites every filing line it was built from.
It earned an average 9% on invested capital over 5 years. Compare that to what it costs to fund the business.
seeing a moat in the numbers →Total debt has risen 23% over the same window.
reading capital allocation →Signals, not verdicts — read from the filings above. Numbers don’t prove a moat; they show its footprint. You decide.
Different models answer different questions — which to trust when →
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MeritValue on the App Store →- 10-K filed 2024-03-04 · period ending 2021-12-31 · accession 0000950170-24-024987 (RevenueFromContractWithCustomerExcludingAssessedTax)
- 10-K filed 2025-03-03 · period ending 2022-12-31 · accession 0000950170-25-030894 (RevenueFromContractWithCustomerExcludingAssessedTax)
- 10-K/A filed 2026-03-19 · periods ending 2023-12-31, 2024-12-31, 2025-12-31 · accession 0001193125-26-116011 (RevenueFromContractWithCustomerExcludingAssessedTax)
- 10-K filed 2024-03-04 · period ending 2021-12-31 · accession 0000950170-24-024987 (NetIncomeLoss)
- 10-K filed 2025-03-03 · period ending 2022-12-31 · accession 0000950170-25-030894 (NetIncomeLoss)
- 10-K/A filed 2026-03-19 · periods ending 2023-12-31, 2024-12-31, 2025-12-31 · accession 0001193125-26-116011 (NetIncomeLoss)
- 10-K filed 2024-03-04 · period ending 2021-12-31 · accession 0000950170-24-024987 (NetCashProvidedByUsedInOperatingActivities)
- 10-K filed 2025-03-03 · period ending 2022-12-31 · accession 0000950170-25-030894 (NetCashProvidedByUsedInOperatingActivities)
- 10-K/A filed 2026-03-19 · periods ending 2023-12-31, 2024-12-31, 2025-12-31 · accession 0001193125-26-116011 (NetCashProvidedByUsedInOperatingActivities)
- 10-K filed 2024-03-04 · period ending 2021-12-31 · accession 0000950170-24-024987 (PaymentsToAcquirePropertyPlantAndEquipment)
- 10-K filed 2025-03-03 · period ending 2022-12-31 · accession 0000950170-25-030894 (PaymentsToAcquirePropertyPlantAndEquipment)
- 10-K/A filed 2026-03-19 · periods ending 2023-12-31, 2024-12-31, 2025-12-31 · accession 0001193125-26-116011 (PaymentsToAcquirePropertyPlantAndEquipment)
- 10-K filed 2022-03-15 · period ending 2021-12-31 · accession 0000950170-22-003607 (LongTermDebt)
- 10-K filed 2022-03-15 · period ending 2021-12-31 · accession 0000950170-22-003607 (ShortTermBorrowings)
- 10-K filed 2023-03-06 · period ending 2022-12-31 · accession 0000950170-23-006267 (LongTermDebt)
- 10-K filed 2023-03-06 · period ending 2022-12-31 · accession 0000950170-23-006267 (ShortTermBorrowings)
- 10-K filed 2024-03-04 · period ending 2023-12-31 · accession 0000950170-24-024987 (LongTermDebt)
- 10-K filed 2024-03-04 · period ending 2023-12-31 · accession 0000950170-24-024987 (ShortTermBorrowings)
- 10-K filed 2025-03-03 · period ending 2024-12-31 · accession 0000950170-25-030894 (LongTermDebt)
- 10-K filed 2025-03-03 · period ending 2024-12-31 · accession 0000950170-25-030894 (ShortTermBorrowings)
- 10-K/A filed 2026-03-19 · period ending 2025-12-31 · accession 0001193125-26-116011 (LongTermDebt)
- 10-K/A filed 2026-03-19 · period ending 2025-12-31 · accession 0001193125-26-116011 (ShortTermBorrowings)
- 10-K filed 2024-03-04 · period ending 2021-12-31 · accession 0000950170-24-024987 (CashAndCashEquivalentsAtCarryingValue)
- 10-K filed 2025-03-03 · period ending 2022-12-31 · accession 0000950170-25-030894 (CashAndCashEquivalentsAtCarryingValue)
- 10-K/A filed 2026-03-19 · periods ending 2023-12-31, 2024-12-31, 2025-12-31 · accession 0001193125-26-116011 (CashAndCashEquivalentsAtCarryingValue)